Product Marketing Specialist
- Manage products and be responsible for delivering customer retention strategy
- Great member-based not-for-profit, mutual organisation
- Competitive remuneration including 6-weeks annual leave
- Amazing offices in trendy Surry Hills – 2mins walk from Central
Are you the professional we’re looking for who is capable of managing health insurance products and being responsible for delivering customer retention strategy to our Teachers across Australia?
Teachers Health Fund is the fund created exclusively for the education community, to provide value for money health insurance for teachers and their families. We’re a successful, strong and growing organisation which has managed to retain a friendly, welcoming culture more typical of a small company.
Our Product Marketing Specialist will work amongst our supportive marketing team in amazing offices in Surry Hills. You’ll report to our Marketing Manager-Retention in a role designed to assist in the management of health insurance products, create and maintain external communications and marketing activities to our existing members as part of our retention strategy. Your role will contribute to ensuring that all objectives of service, growth and retention are achieved or excelled.
What will I actually be doing?
You will be rolling up your sleeves to be the person responsible for the ongoing development, implementation and improvement of Teachers Health Fund’s retention portfolio in alignment with the overall marketing strategy. This includes but not limited to: assisting in the management of our existing and development of new health insurance products & pricing strategies, developing & managing loyalty, reward & recognition programs, up-sell & cross-sell campaigns to drive incremental revenue and retention. Managing specific tactical activities focusing on retention. Project managing production and distrubution of external marketing material for our existing member base and contributing to integrated campaigns for existing and prospective members. Conducting market, competitor and industry analysis to identify retention opportunities and respond to market changes.
How do I get this great opportunity?
Firstly by clearly demonstrating to us that you bring with you 7+ years relevant marketing experience including:
- experience in assisting to manage and/or develop and price products eg: health insurance, general insurance, superannuation and/or other complex financial services products.
- demonstrated retention marketing, loyalty marketing, up-sell/cross-sell direct marketing and campaign skills
- excellent end-to-end communications and campaign management skills
- developed writing and editing skills
- excellent verbal and written presentation skills
- insurance product knowledge – private health insurance and general insurance
- experience in retail marketing
- demonstrated project management skills
- a relevant university qualification.
We look forward to hearing from you!
Applications must contain and up-to-date CV and a cover letter. Successful applicants will be promptly contacted.
Depending on experience, we will be offering a total package of approx $110K including 6-weeks annual leave. Corporate wardrobe and many other great staff benefits will also be on offer.
Teachers Federation Health Ltd ABN 86097030414 trading as Teachers Health Fund. Teachers Health Fund is a mutual, for-member health fund caring for teachers and their families since 1954. Today the fund covers approximately 200,000 Australians in all states 
and territories making us the largest restricted membership private health fund in Australia.
Interested in applying? Select here.
Leanne Jensen-Smith,
People & Learning Teachers Health Fund
ph. 02 8346 2239 Mondays, Wednesdays, Fridays.